Summary Making Finland a superpower in sustainable development – a new sustainability guide helps commerce SMEs in their sustainability work - Business Finland www.businessfinland.fi
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Business Finland's sustainability guide empowers small and medium-sized enterprises in commerce to make Finland a sustainability leader through practical tools and resources.
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Slide Presentation (9 slides)
Key Points
- Business Finland has released a sustainability guide to help SMEs in the commerce sector improve their sustainability efforts.
- A survey by Business Finland found that 96% of SME customers believe integrating sustainability provides business benefits, but 81% of companies admitted they do not know how to implement sustainability.
- Business Finland's Experience Commerce program has developed an industry-specific sustainability playbook for digital commerce SMEs to enhance their understanding and integration of sustainable practices.
- Finland aims to become a superpower in sustainability by developing smart business models and solutions that have a positive impact on carbon emissions.
- Companies of all sizes and industries need to adapt their operations to address sustainability challenges or risk backlash from stakeholders.
- SMEs play a crucial role in addressing sustainability challenges due to their agility, adaptability, and close relationships with customers.
- The Sustainability Playbook for Digital Commerce SMEs includes an introduction to sustainability, practical ideas and tools, case studies, and resources to help businesses make concrete development decisions.
- Business Finland encourages companies to deepen their knowledge of sustainability, collaborate with experts, and effectively communicate their sustainability efforts to customers.
Summaries
21 word summary
Business Finland's sustainability guide for commerce SMEs aims to position Finland as a sustainability superpower by providing practical tools and resources.
62 word summary
Business Finland has released a sustainability guide for SMEs in the commerce sector to enhance their sustainability efforts. A survey revealed that many companies lack knowledge on sustainability implementation. The tailored sustainability playbook aims to position Finland as a sustainability superpower and offers practical tools, resources, and case studies. Embracing sustainability can contribute to Finland's goal of becoming a sustainable development superpower.
162 word summary
Business Finland has launched a sustainability guide for small and medium-sized enterprises (SMEs) in the commerce sector to enhance their sustainability efforts. A survey showed that while 96% of SME customers believe sustainability is beneficial, 81% of companies lack knowledge on implementation. To address this, Business Finland's Experience Commerce program created a tailored sustainability playbook for digital commerce SMEs. The goal is to position Finland as a superpower in sustainability and develop solutions with positive carbon emissions impacts. Adapting operations to address sustainability challenges is crucial to avoid backlash from stakeholders. SMEs play a vital role in this due to their agility and close customer relationships. The Sustainability Playbook for Digital Commerce SMEs provides practical tools, resources, and case studies. Business Finland encourages companies to deepen their sustainability knowledge and collaborate with experts. The guide is available on the program's website and offers insights applicable across different industries. Embracing sustainability can contribute to Finland's goal of becoming a superpower in sustainable development.
529 word summary
Business Finland has launched a sustainability guide to assist small and medium-sized enterprises (SMEs) in the commerce sector in enhancing their sustainability initiatives. A survey by Business Finland revealed that 96% of SME customers believe that incorporating sustainability into their businesses yields business benefits. However, 81% of the surveyed companies admitted to lacking knowledge on implementing sustainability. To address this challenge, Business Finland's Experience Commerce program has created a sustainability playbook tailored to digital commerce SMEs. The guide aims to enhance understanding of sustainability and facilitate the integration of sustainable practices into strategies and competitiveness.
Business Finland's goal is to position Finland as a superpower in sustainability. The organization believes that Finland possesses the potential to lead in smart business models based on life-cycle thinking and develop solutions with positive carbon emission impacts. The demand for responsible and sustainable solutions creates new market opportunities and fosters long-term sustainable economic growth. Consequently, sustainability has become a focal point of Business Finland's strategy, with support being provided to business innovations aligned with the United Nations' Sustainable Development Goals.
Adapting operations to address sustainability challenges is crucial for companies of all sizes and industries. Failing to respond to evolving regulatory frameworks and consumer demands may result in backlash from stakeholders such as banks, investors, employees, and customers. SMEs play a vital role in tackling these challenges due to their agility, adaptability to changing consumption trends, and close relationships with customers. They can also contribute valuable insights and inspiration to innovation ecosystems, providing them with a competitive advantage.
To assist commerce SMEs in integrating sustainability into strategies and effectively communicating this to customers, Business Finland's Experience Commerce program has developed a Sustainability Playbook for Digital Commerce SMEs. The playbook is a curated collection of content, tools, and business examples covering various aspects of sustainability such as the value chain, strategy, and marketing in consumer trade. It includes an introduction to sustainability, practical ideas and tools for implementation, links to resources and service providers, case studies, and a workbook for making concrete development decisions. The playbook was created in collaboration with sustainability experts, researchers, digital commerce companies, and stakeholders.
Business Finland encourages companies to continually deepen their knowledge of sustainability and collaborate with experts in the field. Finnish consumer businesses are well-positioned to benefit from the shift in consumer values towards sustainability. However, it is vital for companies to integrate sustainability into their strategies and future development and effectively communicate their sustainability efforts to customers.
The Sustainability Playbook launch event's webinar recording and guide videos are available on the program's website. Although specifically targeting digital commerce SMEs, the guide offers valuable insights applicable across different industries. Business Finland's Experience Commerce Finland program aims to support the international growth of companies engaged in direct-to-consumer sales.
In conclusion, Business Finland's new sustainability guide for commerce SMEs aims to assist companies in improving their sustainability initiatives and integrating sustainability into their strategies. The guide provides valuable resources and practical tools to navigate the complex sustainability landscape and leverage the opportunities presented by responsible and sustainable solutions. By embracing sustainability, SMEs can contribute to Finland's goal of becoming a superpower in sustainable development and drive long-term economic growth.
589 word summary
Business Finland has released a new sustainability guide aimed at helping small and medium-sized enterprises (SMEs) in the commerce sector improve their sustainability efforts. According to a survey conducted by Business Finland, 96% of SME customers believe that integrating sustainability into their business provides business benefits. However, 81% of the companies surveyed admitted that they did not know how to implement sustainability. In response to this challenge, Business Finland's Experience Commerce program has developed an industry-specific sustainability playbook for digital commerce SMEs. The guide aims to enhance companies' understanding of sustainability and help them integrate sustainable practices into their strategies and competitiveness.
Business Finland has set a goal of making Finland a superpower in sustainability. The organization believes that Finland has the potential to be a leader in smart business models based on life-cycle thinking and in developing solutions that have a positive impact on carbon emissions. The demand for responsible and sustainable solutions is creating new market opportunities and enabling long-term sustainable economic growth. As a result, sustainability has become a key focus of Business Finland's strategy, with support being provided to business innovations aligned with the United Nations' Sustainable Development Goals.
Companies of all sizes and industries need to adapt their operations to address sustainability challenges. The regulatory framework for sustainability and consumer demands are constantly evolving, and companies that fail to respond to these changes may face backlash from stakeholders such as banks, investors, employees, and customers. SMEs play a crucial role in addressing these challenges, as they can often adapt more easily to changing consumption trends and experiment with different approaches due to their agility and close relationships with customers. SMEs can also contribute valuable insight and inspiration to innovation ecosystems, which can give them a competitive advantage.
To help commerce SMEs integrate sustainability into their strategies and communicate this to their customers, Business Finland's Experience Commerce program has developed a Sustainability Playbook for Digital Commerce SMEs. The playbook is a curated collection of content, tools, and business examples that cover various aspects of sustainability, including the value chain, strategy, and marketing in consumer trade. It includes an introduction to sustainability, practical ideas and tools for implementing sustainability practices, links to resources and service providers, case studies, and a workbook to help businesses make concrete development decisions. The playbook was developed in collaboration with sustainability experts, researchers, digital commerce companies, and stakeholders.
Business Finland encourages companies to continuously deepen their knowledge of sustainability and collaborate with experts in the field. The organization believes that Finnish consumer businesses are well-positioned to benefit from the shift in consumer values towards sustainability. However, it is essential for companies to integrate sustainability into their strategies and future development and effectively communicate their sustainability efforts to customers.
A webinar recording of the Sustainability Playbook launch event and guide videos are available on the program's website. The guide is specifically targeted at digital commerce SMEs but contains valuable insights that can be applied across different industries. Business Finland's Experience Commerce Finland program aims to support the international growth of companies selling products and services directly to consumers (D2C).
In conclusion, Business Finland's new sustainability guide for commerce SMEs aims to support companies in improving their sustainability efforts and integrating sustainability into their strategies. The guide provides valuable resources and practical tools to help SMEs navigate the complex landscape of sustainability and leverage the opportunities presented by responsible and sustainable solutions. By embracing sustainability, SMEs can contribute to Finland's goal of becoming a superpower in sustainable development and drive long-term economic growth.