Summary Rushfield: Why Don't the Legacy Studios Break Off? theankler.com
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WGA members desired the separation of legacy studios from streamers during the strike, similar to a previous strike.
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Key Points
- The working dream scenario for many WGA stalwarts during the strike was for the legacy studios to break apart from the streamers and make their own separate deals.
- The WGA hoped to pick off the studios one by one until only a couple of streamers remained in an unsustainable position.
- The legacy studios and the streamers are normally not allies but mortal foes, with different priorities.
- It is unclear why the legacy studios would risk their companies and industry to stay aligned with the streamers.
- This scenario was initially seen as the likeliest outcome, but it remains to be seen if it will actually happen.
Summaries
20 word summary
WGA members wanted the legacy studios to separate from the streamers during the strike, as happened in a previous strike.
44 word summary
During the strike, the ideal outcome for WGA members was for the legacy studios to break away from the streamers and negotiate separate deals. This scenario had precedent in the previous strike when individual companies made their own agreements. The legacy studios and streamers
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Rushfield: Why Don't the Legacy Studios Break Off?
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Rushfield: Why Don't the Legacy Studios Break Off?
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Richard Rushfield
Rushfield: Why Don't the Legacy Studios Break Off?
What keeps the AMPTP's unholy union bound together
Richard Rushfield
Sep 19, 2023
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Rushfield: Why Don't the Legacy Studios Break Off?
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A harbinger? A model of a lumbering ancient beast thrashing helpless in the tar at the LaBrea Tar Pits in L.A. (George Rose/Getty Images)
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As the strike began
, the working dream scenario for many WGA stalwarts was a divide-and-conquer outcome; that the studios break apart particularly legacy studios from the streamers and each make its own separate peace. The WGA would pick them off until a core of a couple streamers remained in an untenable position until their final surrender. It was a scenario with some precedent in the last strike a good handful of individual companies broke away and made their own deals. And the WGA also looked to the agency action where, again, the other side crumbled one at a time.
The scenario made so much sense that I myself predicted it was the likeliest outcome at one point, way back when, when we were all younger and naive. After all, the legacy studios and the streamers were entirely different businesses, with entirely different priorities. In normal times, not only are they not allies, they are mortal foes.
So why should the legacy studios wreck their whole companies and industry just to stay aligned with these companies that have brought them nothing but woe since the Streaming Wars began?
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